Hongdee Shines at APAO 2026 Hong Kong: Strong On-Site Sales and Deepening Presence in the Asia-Pacific Vision Market

From February 5th to 7th, 2026, the 41st Asia-Pacific Academy of Ophthalmology Congress (APAO 2026) was grandly held at the Hong Kong Convention and Exhibition Centre. Hongdee Ophthalmology sent an elite professional team—consisting of Brad, Joana, Nancy, and Qin—to showcase its latest innovations. Occupying a strategic position at the entrance of the sub-hall, the booth enjoyed high foot traffic and a vibrant atmosphere for business negotiations.

 

I. Impressive On-Site Sales and High Product Demand

During the exhibition, Hongdee achieved remarkable sales results through its exquisite craftsmanship and superior performance, securing a total on-site intended transaction value of $17,1200.

  • Success Across Product Lines: Leading products, including the HD-100E Refraction Unit, ARK-710 Auto Refractometer, Penguin Pro Auto Lensmeter, and Aupha V LED Slit Lamp, all received confirmed purchase intentions on-site.

  • Acclaim from New and Loyal Clients: The team welcomed a total of 44 clients. The return of 23 long-term clients highlighted their deep trust in the Hongdee brand, while the addition of 21 new clients provided strong momentum for the company’s expansion.

  • Precision Engagement: By keenly observing client needs and transitioning from “sales” to “consultative service,” the team efficiently secured several on-site orders.

II. Star Exhibits: Driving Visual Innovation with Professionalism

Several of Hongdee’s cutting-edge ophthalmic devices became the center of attention at the exhibition:

  • Smart Integrated System: The on-site demonstration of the DAP-8 Auto Phoropter linked with the refractometer received unanimous praise from experts for its precise measurement data and convenient interaction logic.

  • HD-100E Refraction Unit: As a main highlight of the booth, its motorized arm solution attracted numerous international distributors who stopped to experience the equipment firsthand.

  • Diverse Solutions: The HD-18AE Motorized Table precisely met the urgent demand for high-performance, cost-effective equipment in the Southeast Asian and South Asian markets due to its highly competitive pricing.

III. Highlights: Professional Collaboration and Proactive Outreach

  • Seamless Coordination: The team demonstrated efficiency and rigor in every step, from the rapid setup of the booth to professional client receptions.

  • Proactive Marketing: The team did not limit themselves to the booth; they actively reached out to engage in deep exchanges with top international brands like Icare, successfully opening doors for potential future collaborations.

  • Continuous Learning: During the event, the team researched new products from peers, such as binocular fundus cameras, to stay informed on cutting-edge technology and gather valuable experience for future product iterations.

IV. Local Insight: Visiting Veteran Partners in Hong Kong

Following the congress, the team visited a senior Topcon distributor in Hong Kong on February 8th, a partner of five years. Both parties reached a further consensus on collaborating on the improved design of the HD-120, rebound tonometer  and ergonomic surgeon stools, laying a solid foundation for further penetration into Hong Kong’s public and private hospital markets.

The APAO journey in Hong Kong was not only a successful commercial campaign but also a powerful demonstration of brand strength. Moving forward, Hongdee will continue to uphold its professional spirit, refine product details, and contribute to the global ophthalmic industry with “premium” and “tech-forward” Chinese manufacturing.

 

Update cookies preferences
Scroll to Top